George Clooney’s Satellite Sentinel delivers interactive activism

When George Clooney teamed up with Enough Project co-Founder John Prendergast in 2010, the actor wanted to show people what was happening in Sudan and to hold the world accountable if it failed to act. The result of his trip led to the initiation of the Satellite Sentinel Project. Now the project has become a benchmark for interactive activism using the full power of social media including twitter, to keep the international community informed.

The Satellite Sentinel Project combines commercial satellite imagery with Google’s map-maker technology to observe potential troop movements and violence in Southern and Northern Sudan. The SSP was funded by the Not On Our Watch charity, founded by Brad Pitt, Don cheadle, George Clooney, Matt Damon, David Pressman and Jerry Weintrub.

People can keep track of the latest developments on the ground and encourage others to put pressure on officials via twitter to take measures to prevent mass killings. The micro-social network has helped Satellite Sentinel push the visibility of the project, encouraging members of the US Congress, and governments around the world to act against violence, and protect civilians.

This kind of interactive activism in 2011 delivers instant results with the facts revealed as they come to light. With the use of twitter, charities and governments can mobilize resources, and get people to take action together. We must never again witness a Rwandan Genocide when we can prove what is happening on the ground and move swiftly.

Thanks to George Clooney’s leadership the SSP has a real influential impact that can transform words into action.

Check out the Satellite Sentinel Project to find out more :
Follow the SSP on twitter :

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