BVExpo London Excel

Film Industry Network created a launch campaign for the 2016 BVExpo in London, attended by 15000 people at the ExCel centre. The objective of the campaign was to increase attendance and attract highly qualified buyers that were looking to invest in new specialized filmmaking equipment.

With a series of news articles, a site-wide banner take-over (300x600 and 300x250 formats), along with live videos, we were able to get a large number of producers and film directors to attend the technology demonstrations.

Example campaign news coverage

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