You've heard of Hollywood, you've got it visually clear in your mind, and it stands there as a big sign on a hilltop overlooking Los Angeles, but when you come to Britain where's the identity of the British film Industry?
I believe that we need some kind of sign/symbol to create a stronger identity and to make it memorable to the rest of the world. With a lot of productions moving from other countries to the UK, shouldn't we have a symbol? Although film studios and film production is spread out across the UK, there is no defining monument or visual representation that illustrates who we are. Sure, there are institutions like the BFI that exist to serve the industry, but that's still not strong enough to stand out.
Here are 10 reasons for getting our very own Hollywood sign :
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