Britney spears is the latest celebrity to be potentially involved in the lucrative Las Vegas shows industry.

With the star turning up the heat in her latest attempt to take back the spotlight, Las Vegas promoters can see the enormous potential.

With millions of fans, and a well established career, the singer could be entitled to a deal worth a reported $100 million but does she have what it takes?

Las Vegas concerts are very lucrative, and attract audiences not just locally but from around the world. World famous singers like Cher and Celine Dion have become part of the so-called Las Vegas Residency .

The latest revelation could put Britney Spears in a new category of musical fame, but for now, no deal has been signed.